Senior Manager, Product Communications


Cambridge, MA, USA

Full time

$134-201k (annually)

Marketing / Communication / PR

Feb 26

Our Mission:

Do you have a passion for communications and for technology? Do you enjoy crafting product-centric narratives for external audiences? Do you want to help tell the story of HubSpot innovation and customer success to the world?

Great! Because HubSpot's is building out its Product Communications team to grow awareness of our robust product portfolio among media, industry, and ultimately our customers.  

As the (Sr.) Manager, Product Communications, you will work closely with various product and go-to-market teams to position HubSpot as a leader in B2B SaaS. You’ll help craft and execute the strategy for how we engage with key external audiences including media and industry influencers. You will also collaborate closely with our broader Marketing team to amplify messages through owned, earned, and paid channels.


While responsibilities may change from time to time as needs change, the core of your role will be to:

  • Support the development of HubSpot’s global product narrative and point of view to inform storytelling across regions, channels, and content properties
  • Become a subject matter expert on our key products, including CRM, Sales, and Marketing Hubs
  • Collaborate with Product Marketing teams to drive attention for key launches and company initiatives
  • Draft key messaging for product news, briefing company spokespeople as required
  • Execute on thought leadership strategies across a range of platforms: speaking engagements, podcasts, op-eds, media/industry roundtables, and more
  • Lead joint storytelling opportunities surrounding key partnerships and integration launches, working with third-party partners


We value domain expertise and leadership experience for (Sr.) Communications Leads and are constantly on the lookout for people from new and exciting backgrounds. Some specific things we look for are people who:

  • Have a growth mindset; a love for learning, figuring out how things work, and evolving what exists today
  • Understand technology, platform businesses, and SaaS; appreciating CRM is a bonus
  • Are self-starters, able to operate independently with a focus on driving results
  • Are effective communicators, able to distill technical topics for broad audiences
  • Are great collaborators, able to manage relationships with many stakeholders across the business.
  • Have strong instincts and judgment, knowing what makes a good story for media and external audiences
  • Have worked for a global organization, coordinating across multiple countries and timezones

Cash compensation range: 134000-201000 USD Annually

This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy from Katie Burke, HubSpot’s Chief People Officer.  

The cash compensation above includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, all HubSpotters are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.  

We know that benefits are also an important piece of your total compensation package. To learn more about what’s included in total compensation, check out some of the benefits and perks HubSpot offersto help employees grow better.  

At HubSpot, fair compensation practices isn’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.  

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.


If you need assistance or an accommodation due to a disability, please email us at interviewaccommodation@hubspot.comThis information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.


Important COVID-19 Guidance (For candidates applying to roles in the United States):

Per HubSpot’s policy all employees who wish to work @office or @flex or to visit an office in-person must be fully-vaccinated. At this time, @remote employees are not required to be vaccinated. 


Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.


About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. We’re also building a company culture that empowers people to do their best work. If that sounds like something you’d like to be part of, we’d love to hear from you.

You can find out more about our company culture in the HubSpot Culture Code, which has more than 5M views, and learn about our commitment to creating a diverse and inclusive workplace, too. Thanks to the work of every employee globally, HubSpot was named the #2 Best Place to Work on Glassdoor in 2022, and has been recognized for award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more.

Headquartered in Cambridge, Massachusetts, HubSpot was founded in 2006. Today, thousands of employees work across the globe in HubSpot offices and remotely. Visit our careers website to learn more about culture and opportunities at HubSpot. 

By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. HubSpot's Privacy Notice explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over HubSpot’s use of your personal information. 

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