Director of Brand Marketing
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We are a leading U.S. challenger bank built to meet the needs of people with unique lives who have been overlooked by the traditional banking industry. Our proprietary Current Core technology allows us to provide premium banking services for everyone, regardless of age or income, and improve the financial outcomes of our members without overdraft fees, minimum balance requirements, or hidden fees. We give members up to two days faster direct deposit paychecks, access to 55,000 free ATMs worldwide as well as 24/7 member support 365 days a year.
About the role:
We're looking for a Director of Brand Marketing to lead our brand marketing team. They will be responsible for implementing our Brand Strategy across all marketing channels. The ideal candidate will have experience developing and executing Brand Marketing campaigns to achieve measurable brand goals. This role will manage internal and external creative resources and work across teams in the company to deliver a cohesive brand experience across owned and paid media. They will be responsible for all brand marketing, content, community development. The ideal candidate is a self-starter who is solutions-oriented, thinks outside of the box, enjoys fast-paced work and is motivated by success.
- 6-10+ years of brand marketing experience, preferably with a challenger brand
- Experience leading a team to develop an inspirational, motivational, and relevant brand
- Experience executing brand marketing campaigns to effectively improve brand metrics in support of an overall Brand Strategy framework
- Candidates will have experience building content marketing across relevant social channels, including Instagram, Facebook, Youtube, Tiktok and more.
- Excellent design, copywriting and storytelling skills
- Experience planning and executing paid media budgets at scale
- Bonus: Experience working with influencers or brand ambassadors
- Competitive salary
- Discretionary bonus program
- Flexible vacation policy
- Medical, Dental and Vision premiums covered at 100% for you and your dependents
- Commuter Benefits
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