Senior Marketing Copywriter (NBA Top Shot) (Remote Canada)
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Do you live and breathe basketball, sports and pop culture? Dapper Labs is looking for a talented copywriter who knows how to build a brand voice and create messaging that resonates with NBA fans. Join us on NBA Top Shot - the first officially-licensed digital collectibles and accompanying mobile game on the Flow blockchain. Every day, you will work with a world-class team to bridge the gap between NBA Top Shot and the mass market basketball fan.
What You’ll Accomplish Here:
- Act as a major contributor to all written communications across the NBA Top Shot Ecosystem.
- Produce fan-facing blogs, emails, website copy, messaging documents, video scripts that will resonate with basketball fans and collectors.
- Ensure that the NBA Top Shot brand voice is consistent across all written mediums in the Top Shot Ecosystem.
- Develop messaging and content that resonates with the most avid basketball fan collectors on the planet.
Our Ideal Candidate:
- Is an expert in crafting messaging for complex subjects and making them approachable to a mass audience.
- Is a basketball fan who can live and breathe the sport.
- Is a professional with a proven track record of writing best-in-class messaging in a variety of mediums.
- Is effective at working across stakeholders including artists, engineers, community managers, marketers, creative directors.
- Understands the rigors and needs of a small team and startup environment.
- Has at least 5+ years copywriting experience at an agency, major lifestyle brand, with sports industry experience (preferably basketball) as a major bonus.
- Experience working with large IPs especially Sports Leagues / Teams and Professional Athletes.
- Deep knowledge and fandom of the NBA and the surrounding basketball ecosystem.
- Strong empathy to understand the fan experience and advocate on their behalf.
More about Dapper Labs:
Dapper Labs is the world's first blockchain entertainment company. We are the creators of industry-leading experiences including CryptoKitties and NBA Top Shot, as well as Dapper Wallet, the simplest way to manage your assets and use the blockchain. We are also the original developers behind Flow, a new decentralized blockchain designed from the ground up for scalability and ease of use.
Our mission at Dapper Labs is to make the world a more open, empowering, and enjoyable place through consumer adoption of decentralized technologies. We have raised over $350M from leading VCs including Fred Wilson (USV) and Chris Dixon as well as Venrock, Samsung, Google Ventures, Coatue, NBA players, and global artists, among others. Dapper Labs partners include the NBA and NBPA, the NFL-PA, Ubisoft, Warner Music, Turner, Dr. Seuss, Genies, and the UFC, as well as 100+ others.
Visit our website to learn even more about Dapper Labs, including information about benefits and perks
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