Media Lead (Remote Canada)

AxiomZen

Canada Remote

Full time

Sep 29

This job is no longer accepting applications.

Are you a media and advertising professional with great experience looking for a chance to make your mark on the sports industry with a brand new tech forward product? We’re looking for a disruptor who knows how to acquire audiences/customers through paid advertising. Join us at Dapper Labs, and work on products like NBA Top Shot - the first officially-licensed digital NBA collectible and accompanying mobile game on the Flow blockchain, and help create the future of sports fandom.


Every day, you will work with a world-class team to develop integrated marketing campaigns that span all forms of media including, social, digital, broadcast, and everything in between. 

What You’ll Accomplish Here:
  • Lead all paid advertising strategy & execution for Dapper Labs and all of our supported products.
  • Implement world-class, multi-channel marketing, media, and content programs that drive measurable business results.
  • Accurately report on campaign performance and metrics, striving to constantly improve efficiency and effectiveness.
  • Drive innovation across the media landscape, with development of campaigns that drive earned media, and establish Dapper Labs and its products as some of the innovative. Ensure that the NBA Top Shot brand voice is consistent across all written mediums in the Top Shot Ecosystem.
  • Develop messaging and content that resonates with the most avid basketball fan collectors on the planet.


Our Ideal Candidate:
  • Is a seasoned veteran of the media industry, with 7+ years experience in managing paid advertising companies for large scale brands, either on the client side or agency side.
  • Has a proven track record of building, managing and leading high-performing teams in fast-paced environments.
  • Is effective at working across stakeholders including: product, communications, creative, marketing, etc.
  • Understands the rigors and needs of a small team and startup environment.
  • Experience working on large IPs.
  • Extensive network in the paid advertising space, with contacts at various media agencies, publishers, etc.
  • Deep knowledge of the media landscape with an emphasis on digital, social and emerging platforms.
  • Interested in the NFT space, and is a digital native.

More about Dapper Labs:


Dapper Labs is the world's first blockchain entertainment company. We are the creators of industry-leading experiences including CryptoKitties and NBA Top Shot, as well as Dapper Wallet, the simplest way to manage your assets and use the blockchain. We are also the original developers behind Flow, a new decentralized blockchain designed from the ground up for scalability and ease of use.


Our mission at Dapper Labs is to make the world a more open, empowering, and enjoyable place through consumer adoption of decentralized technologies. We have raised over $350M from leading VCs including Fred Wilson (USV) and Chris Dixon as well as Venrock, Samsung, Google Ventures, Coatue, NBA players, and global artists, among others. Dapper Labs partners include the NBA and NBPA, the NFL-PA, Ubisoft, Warner Music, Turner, Dr. Seuss, Genies, and the UFC, as well as 100+ others.


Visit our website to learn even more about Dapper Labs, including information about benefits and p

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